Making merchandise as an advertising medium can also be said to require costs that are not too large for free rather as a gift and premium. However, if executed in the right way and in the right circles, this can have a massive marketing impact. So, in order to better understand what merchandise is, its functions, and its various forms, consider the following explanation.
- Wall Clock or Desk Clock
Its function as a timepiece that can be seen by many people, wall clocks or desk clocks can certainly be merchandise that can also introduce a brand or company.
- Stickers
Cheap, can be affixed anywhere, and easy to design, stickers are also one type of merchandise that is quite often chosen by companies and agencies. This makes them perfect for brand building, and can be used by businesses of any field.
Moreover, not a few people have a hobby of sticking stickers on various items or to decorate a room. So, indirectly, this product is able to remind the owner of the existence of a brand, or introduce it to everyone who sees it.
- Umbrella
Umbrellas that are usually used outdoors can also be an option for a form of merchandise for a brand as a promotional medium. Depending on the size, an umbrella that has a logo or the name of a brand will be seen and recognized by many people.
- Ballpoint or Pencil
Stationery such as pencils or pens can also be used as merchandise, especially at workshops or seminars. To be more complete, it never hurts to complete it with a notebook or folder to give a more positive impression to the recipient.
- Bottle Water
In addition to the products above, Bottle Water are also a type of merchandise that is usually distributed for free by a brand at coffeshop who certain events or just a coffee shop merchandise. Because the price is cheap and can be ordered in large quantities at once, Bottle Water can be an option when confused about choosing the type of merchandise.